Since we decided we’d be better off trading house-always-loose independent publishing for house-always-wins gambling and money games, PROVENCE gladly accepted to participate in this year’s Art Genève, the art fair in Switzerland’s most French town. At our B44 booth, we’ll be displaying a kind of life-sized magazine for which we will publish a novel interview with Plymouth Rock, the Zurich-based artist-run space who’ll be a fellow guest at the fair, together with a reprint of a text from legendary fashion critic Mariuccia Casadio dedicated to Cinzia Ruggeri.
We’ll also display the My Alphabet boxes, which we produced for Systema in Marseille this summer, together with a newly produced edition, two shining butterflies caught by the late couple who lived at the Montreux Palace on lake Geneva, Véra and Vladimir Nabokov.
Donated to Lausanne’s Natural History Museum by Véra after her husband’s passing, the butterflies caught by the writer-cum-entomologist are now pinned for eternity. Brought back to life in the context of an art fair, where a collector is just another bug taxidermist, they beg the question: who collects whom, and who pins whom?
And to continue PROVENCE’s tradition of handing out whatever passes to attend art-related events, please tell us if you’d like some VIP tickets for the opening on January 29 or a daily pass for the fair. The more the merrier!
